As part of a graphic design class that I took at the Maryland Institute College of Art (MICA) we were assigned to redesign a brochure of our choice. I chose to redesign a bland, imageless bank brochure. The main message of the brochure was that the bank has accounts that are tailor-made for each individual. The brochure I designed was not only informational, but it featured a calendar that would also be useful, and less likely to be thrown away and keeping the bank's name fresh in the user's mind. Capitalizing on the idea of flexibility, I designed a brochure that could be clipped into a daytimer, hung on a wall, or separated via perforations to be tucked into a wallet or purse.

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